YL Community
Fireside Talks on Corporate Citizenship
In cooperation with the German Center for Corporate Citizenship (CCCD), the BMW Foundation in the spring will launch a series of “fireside talks” on the topic of corporate citizenship.
The far-reaching changes in the division of labor and in the interaction between business, government, and civil society present major challenges, but also new opportunities for everybody involved. Decision-makers in industry, civil society, and government are becoming increasingly aware of the need for cross-sectoral cooperation. With our “Fireside Talks on Corporate Citizenship,” we want to present new ideas and offer inspiration for jointly implementing innovative solutions.
The aim is to find a socio-political approach that goes beyond the usual management issues and provides guidance for decision-makers in their increasingly complex areas of responsibility.
A small group of experts will join selected guests from business, civil society, academia, and politics for moderated After Hours (6–8 p.m.) discussions on topical issues related to corporate social responsibility and cross-sectoral cooperation.
4th Fireside Talk on Corporate Citizenship
February 9, 2012, Munich
Learning by Corporate Volunteering
“Corporate Volunteering” was the subject of the fourth Fireside Talk on Corporate Citizenship at the Munich office of the BMW Stiftung Herbert Quandt. Featuring Prof. Dr. Thomas Maak, Professor for Leadership and Responsibility at ESADE Business School in Barcelona, and Peter Kusterer, Director Corporate Citizenship and Corporate Affairs at IBM Deutschland, the discussion in front of some 50 guests from business and society was moderated by ... more
3rd Fireside Talk on Corporate Citizenship
December 8, 2011, Berlin
Evaluation and Measuring – What is the impact of social engagement and how do we know?
Civil-society organizations and socially committed companies need instruments to evaluate and monitor social impact. Recently, a number of methods to measure impact have been developed. They have their strengths, which qualify them for particular projects and goals, but also their weaknesses, which make necessary major further development. The results gained by different methods cannot yet be reliably compared. Finally, their development is ... more


